We all look forward to the May long weekend. Each year, it signals a real change across the Island. Seasonal businesses open, communities come alive, and visitors begin arriving in greater numbers. Island life returns to full colour. It marks the start of the tourism season. A time of renewed energy, opportunity, and momentum across…

  In tourism, every interaction counts. From the moment a visitor sets foot on our red shores, to the moment their plane, boat or car takes off, their experience is shaped by the people they meet, the service they receive, and the care they feel along the way. Often, it’s not an event or place…

A successful tourism season begins long before the first visitor arrives! As tourism operators, you know that better than anyone. Prince Edward Island has so much to offer visitors from near and far: stunning beaches, world-class golf, exceptional culinary experiences, and a vibrant arts and culture scene. But among all these incredible assets, one stands…

Every summer on Prince Edward Island, thousands of Islanders head to work, stepping into roles that welcome visitors and create experiences people remember for a lifetime! For students just starting in the workforce, retirees looking to stay active and connected, or anyone searching for flexible, rewarding work, tourism offers real opportunity and a job that…

Things are starting to feel festive on PEI! With the Charlottetown Christmas Festival (the largest in Atlantic Canada) in full swing, the downtown core is buzzing with holiday spirit!   Last weekend’s Victorian Christmas Market drew thousands to the streets, and ongoing events like the Mistletoe Market,  Deck the Hall at Founders’ Food Hall & Market,…

There’s no question: the 2025 tourism season has been one of the busiest Prince Edward Island has ever seen. With reduced bridge and ferry tolls, incredible summer weather, free access to national parks, and more Canadians choosing to travel domestically due to US tensions, our Island has been buzzing from tip to tip! Of course,…